08
Don't pave the cowpath
The right problem, taken as it really is.
Pointing AI at a bad process gives you garbage at scale: faster, and with more confidence. First ask why the process exists at all. Sometimes the best AI implementation is deleting the task entirely. We’ll tell you when that’s the case, even though it pays us less.
The full tracklist
Side A · Cheap genius, rare context
01Not a strategy02Cheap genius03It knows everything except you04The seams05Stop waitingSide B · Where to point it
06Boring on purpose07The mess you have08Don't pave the cowpath09Buy boring, build small10Skip the chatbotSide C · Do it right
11It happened on Mondays12Better think twice13Tell it like it is14Northstar15Human after allSide D · What it changes
16The sound of silence17Dirty work18The write stuff19Think small20Give it back21
Bonus track
This one is yours.These tracks are our opinion. Track #21 is the one you want to have, that nobody else does: your edge. We help you produce it.